Coronavirus Update Close

In line with the latest government guidance, we've put in place further measures in England to help customers practice social distancing. This includes limiting the available seats on buses.

Face coverings are compulsory when using public transport in England and Scotland. In Wales we advise you to wear a face covering if you can.

The safety of our customers and employees is our priority, so please avoid busy times, use contactless payment and take your litter with you. For up to date information see our Coronavirus page


Popular Seasiders spring back onto the road in Cleethorpes with a new family addition

29 Mar 2018

The popular Cleethorpes Seasider buses will be springing back into action and on the roads from 30 March 2018 - with a new bus joining the fun!


Seaside favourites Lolly and Splash have been resting through the winter season and are ready and raring to help make more special holiday memories this year.


The two family friendly buses will joined by Sweetie this year, the newest addition to the lovable Seasiders family.

Hollie and SweetieThe Seasiders represent a real family spirit and in keeping with this, Sweetie was named by Hollie, age 5, from Market Rasen Primary School. Hollie is the daughter of Operations Manager for Grimsby and Cleethorpes, Helen Smith.


Hollie had the idea while visiting the Lincoln depot with her mum last year, when the open tops were in the process of being converted. Helen’s husband, an Engineering Manager at Stagecoach, suggested that Hollie draw up the design for her idea.


Helen said: ‘Hollie loves the Seasiders. Her interest in them peaked in 2016 when they were part of the Cleethorpes Carnival and she got to accompany them. Hollie said that she thought it would be great if we could rename Lolly ‘Sweetie’. I told her Lolly couldn’t be renamed, but when names were being picked for a new bus, that was everybody’s favourite!’


Hollie joined the team at the Pier on 5th April for the launch photoshoot, after travelling on the brand new Seasider; Sweetie.


Michelle Hargreaves, Stagecoach East Midlands Managing Director, said: “We are excited to welcome Sweetie to the Seasiders, and can’t wait to see them all out on the road again. They are the sign that summer is finally on its way”.


Sweetie will be running on open top Seasider bus routes in the Cleethorpes and Skegness areas over the summer.


Seasider tickets start from £1.75 for adults and £1 for children, with an Adult Dayrider £3.50. Family Dayrider offers unlimited rides for a family of up to five on all the Seasiders for £9. A weekly Megarider on all Stagecoach buses in Cleethorpes and Grimsby is £12.50.


The buses are all wheelchair and buggy-friendly.