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10 Aug 2015
Stagecoach East Scotland have announced that the popular weekend shopper's service 51 will be revised in response to growing customer numbers.
The route, which operates between Dunfermline and Livingston via Rosyth, Ferrytoll Park and Ride, Forth Road Bridge and Kirkliston will operate hourly, 7 days a week from Monday 17th August.
The enhancement sees the service improved from running hourly on Saturdays and Sundays only, in response to higher passenger use. The Saturday timetable will also be improved to include additional morning and evening journeys for more travel opportunities.
The route will offer new commuting opportunities in both directions as well as leisure travel for Fife residents to shop The Centre and at Livingston Designer Outlet and can bring more visitors into Dunfermline. By serving Ferrytoll Park & Ride, the route is accessible to many people across Fife using the Stagecoach Express City Connect network to reach the transport hub and connect to the 51 for Livingston.
The route will be operated by luxury coaches, complete with access to free wifi and will be specially branded to ensure it's recognisable.
Douglas Robertson, Commercial Director, Stagecoach East Scotland said: "The enhanced 51 route will provide so many more journey opportunities, with links to two great shopping centres, as well as providing regular journeys for commuters throughout the week.
"Our range of great value tickets means there's something to suit everyone, from a day return costing £5.90, to our Fife megarider+ ticket, ideal for commuters and valid throughout Fife, Clackmannanshire, into Edinburgh and Livingston for just £28 for a 7 day ticket."
Stagecoach also recently announced the introduction of smartcards across the region. Customers can buy 7 day and 4 week megarider tickets online to receive a smartcard, which can then be 'topped up' when required, by buying another ticket online, or from the bus driver. New megarider Xtra tickets allow customers to set up monthly direct debit payments to pay for travel, again with the relevant ticket being loaded onto a smartcard.
To celebrate the launch of the improved service, Stagecoach carried out a prize draw giving customers a chance to win a £200 shopping voucher for The Centre in Livingston, including lunch and travel from Fife.
Mr Robertson added: "The lucky winner of our prize draw was Lana Quinn from Dunfermline, who will join us in Livingston on Saturday 15th August to launch the extended route, before she hits the shops with £200 to spend in The Centre!"
Stagecoach have teamed up with management at The Centre to hold an information event at the site on 15th August, providing timetable information and goodies to locals and visitors to highlight the improved service.
The new timetable for service 51 is available to download from the service update section of the Stagecoach website at www.stagecoachbus.com.