04 Dec 2015
The Bus Alliance will take a City Region-wide approach looking at matching bus routes to demand, the clarity of fare structures and value for money, the quality of vehicles, how easy it is to get information, reliability and punctuality of services and the standard of customer service.
The introduction of the £2 all day bus ticket for young people, MyTicket, and the increase in age eligibility for young people’s fares, up to and including the age of 18 across much of the network, is a particular recent success with the City Region now having the best young people’s ticketing offer for bus outside of London.
The Bus Alliance will take this work to the next stage through an investment plan to deliver even more improvements for customers.
Cllr Liam Robinson, Chair of Merseytravel commented: “Giving the green light to this pioneering approach to bus means we can make meaningful improvements now, working to make it a mode of choice rather than last resort. Rail gets the attention but eight in 10 public transport journeys in the Liverpool City Region are actually made by bus. Bus is arguably more flexible and improvements can be made, and noticed, much more quickly.
“Together with operators, we have a real chance to do things differently, benefiting customers and the wider economy, building on what we've already achieved with young people’s tickets and smart ticketing.”
Gary Nolan, Regional Director North, Stagecoach UK Bus said: “We are pleased to be part of the Alliance, and working together with our partners will provide greater momentum to further improve the quality of bus services across the City Region."
Commenting on the formation of the Merseyside Bus Alliance, Phil Stone, Regional Managing Director of Arriva North West and Wales said: “The Merseyside Bus Alliance will first and foremost improve bus services for passengers by setting firm targets for all operators and stakeholders. We are delighted to be part of a stable partnership which will ultimately deliver better journeys, new vehicles, innovations for customers, improved infrastructure and allow us to make longer-term investment plans for Merseyside”