12 Apr 2017

• 175 Stagecoach North Scotland employees achieve GreenRoad Fleet Elite status 
• Almost half of Fleet Elite drivers receive Gold recognition within North Scotland
• System helps achieve 3% improvement in fuel efficiency across UK bus operations

Stagecoach employees are leading the way in a global performance scheme which measures safe and fuel-efficient driving. 

A total of 175 Stagecoach North Scotland drivers have been awarded Fleet Elite status under the programme managed by GreenRoad, whose telematics system serves professional drivers in the UK, Ireland, Europe, the Middle East, America, Australia and New Zealand.

Almost half of the 175 Stagecoach Fleet Elite drivers across North Scotland have achieved the Gold badge for consistently maintaining the Fleet Elite safe and fuel-efficient driving standard for three consecutive years.

Buchan depot has the highest percentage of drivers within the North East obtaining gold status across the 40 fleet elite recognised drivers in the area. 

Moray obtained the highest number of fleet elite recognised drivers overall with almost 50% of those receiving gold status.

In Aberdeenshire alone, 12 gold, 9 silver and 17 bronze badges were obtained by drivers in Aberdeen, Ballater and Stonehaven. 

Inverness secured the most drivers obtaining overall Fleet Elite status within the Highlands.
Using a traffic-light LED system on the dashboard, GreenRoad gives drivers instant feedback on their driving manoeuvres, encouraging smoother, safer, and more fuel-efficient driving. 
Across the business, Stagecoach drivers account for almost half of the 9930 drivers globally who met the Fleet Elite standard in 2016. More Stagecoach employees gained Fleet Elite status than any other bus operator – or other company on the scheme – in the UK and worldwide. 

Fleet Elite standard drivers must clock up more than 500 driving hours in a year and achieve an average of five or less events, such as harsh braking or acceleration, per 10 hours of driving over the calendar year. In fact, 127 Stagecoach drivers scored zero – a perfect score – during the period. 

The GreenRoad system is installed on all Stagecoach vehicles across North Scotland and the wider group. It uses a dashboard traffic lights-style system to provide instant feedback to drivers to encourage smoother and safer driving. 

Research by GreenRoad shows that in extreme cases driving decisions are responsible for up to 33% of fuel spend. Even experienced, professional drivers have the potential to improve their fuel efficiency 4% with the right guidance. To date, use of GreenRoad’s system and Stagecoach’s comprehensive driver training programme has helped deliver a 3% improvement in fuel efficiency across Stagecoach operations in the UK.

All employees who meet the Fleet Elite standard receive a special badge in recognition of their achievement.

Mark Whitelocks, Managing Director for Stagecoach North Scotland, said "The figures truly speak for themselves and all drivers recognised in the Fleet Elite programme should be immensely proud, as I am, of their achievements. 

Fuel efficient driving plays a huge part in optimising the comfort and safety of our passengers, as well as lowering our carbon footprint and I am delighted that these drivers have been recognised for their contribution both to our business and our passengers."

Stagecoach has also supported its multi-million-pound investment in the GreenRoad technology with a dedicated annual driver bonus pot. Employees can earn ‘green points’ for greener driving, which is converted into a cash bonus. In 2016, around £1.1million of bonus payments were made to Stagecoach drivers.

Stagecoach has invested £1billion over the past 10 years in brand new vehicles for local communities across the UK. 

Further information about Stagecoach UK Bus can be found at 

Fleet Elite Drivers - Area Breakdown

Fleet Elite Driver Breakdown