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Following changes to government guidance in England, from 19th July more seats are available on our buses and standing is allowed.

Please continue to wear a face covering throughout your journey, unless you’re exempt. 

For the latest travel information for England, Wales and Scotland, see our Coronavirus page

Lincoln Imp Trail

Lincoln Imp Trail

Lincoln's third sculpture trail is coming to the city centre this summer.


Lincoln BIG are incredibly excited to introduce the third sculpture trail which will run during the summer of 2021 across Lincoln city centre. This is a mass participating public art event to celebrate Lincoln, its art, culture and heritage, and Stagecoach East Midlands are proud to be a sponsor.

Lincoln is famous for so many things but Lincoln BIG want people to know about the IMP. The people of Lincoln resonate with the IMP, children have fun with the cheeky chappy, the football club has it as their emblem and the IMP resides in Lincoln Cathedral.

Now the story of the Lincoln IMP is hitting the High Street and we want everyone to get involved.


Find out more

Win Panto tickets and free bus travel

WIN Panto tickets and free bus travel

We've partnered up with The New Theatre Royal in Lincoln to give one lucky family a chance to win tickets to December's Pantomime, Beauty and The Beast, plus free bus travel to the show (view show times are in our T&C's below). 

For your chance to win simply walk the Lincoln IMP Trail this summer, snap some photos of the IMPs on your walk, including our Past Echos and The New Theatre Royal's Harlequin IMP, and send your best 10 photos to us. 

Our favourite collection of photos will be selected as the winner. We will also be sharing our favourite photos on Twitter so look out for your favourites @StagecoachEMid.

If you're feeling lucky, and you think your pictures are worthy of a win then send them through to us here


Past Echos at Lincoln Bus Station

Our IMP - Past Echos

Our IMP, designed and painted by Jem Dunn, beautifully illustrates a summery scenery of Lincolnshire in the past. The front of the IMP includes a winding road to a bus shelter and a road sign. Poppies follow the road, adding some colour to the scene. The bottom includes the tank memorial which is a familiar image for Lincoln.

The back has a nice blue sky with planes flying past. It demonstrates WW1 land workers with their white aprons, long dresses and horse drawn cart bringing them to work and further forward with much more detail, the WW2 land workers in their overalls with a 1940s bus for transport. Factory workers and decorative cogs depict the factory workers. The designs merge as you move around the IMP perfectly. 

But don't take our word for it, you will be able to find our IMP outside the City Bus Station. 

Proud sponsors

Stagecoach East Midlands and The New Theatre Royal Lincoln IMP Trail Competition Terms and Conditions


Entrants will be deemed to have accepted these terms and conditions, and agreed to be bound by them, when entering this Promotion.


  1. This free prize draw (“Promotion”) is open to residents who live in the UK and are aged 18 years or over.
  2. Employees (or family members of employees) of Stagecoach and any companies associated with the Promotion and all affiliates of such companies may not enter this Promotion.
  3. No purchase necessary to enter.
  4. Maximum of one entry per person.
  5. Entrant must send ten photos of ten individual Imps on the Trail in order to enter. Photos must include one of 'Past Echos' and one of 'Harlequin'.
  6. Photos must be sent via a valid email address as this will be the method by which the winning customer will be notified.
  7. The “entrant” is the person whose name is identified on the mode of entry.
  8. The draw will open on Monday 5th July 2021 at 8am and close at 5pm on Wednesday 8th September 2021. Winner will be selected by Stagecoach East Midlands and The New Theatre Royal by 17th September 2021, and notified by email.
  9. The prizes will be sent out to winners within five working days of them responding to the winning email notification.
  10. If the winner does not respond by 24th September Stagecoach and The New Theatre Royal hold the right to select a new winner.
  11. Family bus ticket will be an East Midlands Group Day Out bus ticket, covering 2 adults and up to 3 children.
  12. The panto family ticket will be for five people (max. 2 adults) and will be valid on morning & matinee performances between the following dates: Sat 11th Dec – Sun 19th Dec 2021 and Sun 2nd – Sat 8th Jan 2022.
  13. Stagecoach East Midlands or The New Theatre Royal are not liable for any postal delay, damage or loss to prizes as part of the delivery process to winners.
  14. The prize is as stated and no cash or other alternatives will be offered. The prizes are not transferable. Prizes are subject to availability and we reserve the right to substitute any prize with another of equivalent value without giving notice.
  15. Winners should check prize terms of use to ensure the prize is utilised correctly.
  16. Stagecoach East Midlands will not accept responsibility if contact details provided are incomplete or inaccurate.
  17. The decision of Stagecoach East Midlands regarding any aspect of the prize draw is final and binding and no correspondence will be entered into about it.
  18. The winner(s) may be asked to take part in promotional activity, including publicity photos. By taking part, the winner(s) agrees to the use of photographs or any reproductions of them for any advertising purposes, or for the purposes of illustrating any wording, and agree that the wording shall be considered to be attributed to them personally whenever their name is used. The photographs may be used in official Stagecoach publications and publicity material, covering all media UK wide, including, but not limited to advertising on posters and bus graphics, annual reports, internal newsletters, PR, leaflets, advertisements, web site and the online photo library, with any reasonable retouching or alteration. The winner will not be entitled to receive payment for any such use by us of their image or footage in which they appear.
  19. Stagecoach Group is compliant with the Data Protection Act. Our policy is such that we will not pass on your details to any third party without your prior consent. We'll only ever use your email address to send you details of updates, special offers and promotions. You will be able to tell us not to send more emails at any time.
  20. Failure to comply with these terms and conditions will automatically render an entry void.
  21. Stagecoach East Midlands reserves the right to cancel the free prize draw or amend these terms and conditions at any time, without prior notice.