Stagecoach Supports Age UK’s ‘Act Now, Age Better’ Campaign throughout Merseyside, Cheshire and South Lancashire

• Stagecoach is supporting Age UK’s ‘Act Now, Age Better’ campaign

• The campaign urges people aged over 50 to stay active and connected

• Stagecoach is encouraging older people to get out, and explore their communities using buses 

Stagecoach, the UK’s leading bus operator, is lending its support to Age UK’s new campaign, ‘Act Now, Age Better’, which encourages people aged 50 and over to stay active and connected – starting today, to enjoy better health and wellbeing tomorrow. 

The campaign kicked off on 29 April and runs into May, aiming to raise awareness about the steps people can take in their 50s and 60s to lead healthier, more independent lives well into later years, With the UK’s ageing population growing rapidly – and over 40% expected to be over 50 by 2040 – the message couldn’t be more timely.

Throughout Merseyside, Cheshire and South Lancashire, Stagecoach is encouraging older residents to explore their local area and beyond, using bus travel as a simple, safe, and sociable way to get out and about. Whether it’s visiting the local market, a nearby museum, or a nature trail, these mini adventures offer big health benefits – from reducing loneliness to improving mobility and mental wellbeing.

Stagecoach employees in the local area have also been rolling up their sleeves to support the campaign – volunteering with Age UK, offering advice on concessionary travel passes, and taking on personal fitness goals like Couch to 5k to help raise awareness and funds.

Matt Davies, Managing Director at Stagecoach MCSL, said:

“We want to help make it easy and enjoyable for older people throughout Merseyside, Cheshire and South Lancashire to stay connected and active. Our buses are a lifeline for so many, and through our support we hope to give older residents the confidence to get out there, meet people, and make the most of what’s on their doorstep.”

This initiative reflects Stagecoach’s broader commitment to accessible, inclusive transport and community engagement across the UK.

For more information about Age UK’s national campaign, visit www.ageuk.org.uk